Back in 2019, we famous the pattern of gun control organizations and even clothing companies utilizing faculty shootings to push their pet causes and even make some cash. Because what socially aware child doesn’t desire a Columbine hoody?
Anti-gun org Sandy Hook promise produced the PSA above, which the Washington Post known as “a punch in the gut” to advertise their explanation for limiting or eliminating civilian firearm possession in America.
Last night time, the august Academy of Television Arts and Sciences awarded Sandy Hook Promise, their promoting agency BBDO, and Smuggler Productions with the Outstanding Commercial Emmy for his or her effort.
In a press launch Sandy Hook Promise stated . . .
“We are honored and humbled that the Academy chose to recognize ‘Back-to-School Essentials’ for Outstanding Commercial. As a nonprofit organization, our mission is to end school shootings and prevent violence that harms children. The only way that can happen is if parents understand the real fears our kids have, and take action, including learning the warning signs of potential violence and speaking up,” stated Nicole Hockley, co-founder and managing director of Sandy Hook Promise and mom of Dylan who was killed within the Sandy Hook tragedy. “We are grateful to our creative partners, BBDO New York and Smuggler Productions, for helping us develop innovative ways to reach as many people as possible with this life-saving message — and to our media partners for the donated airtime that brings the PSA into millions of homes nationwide.”
Interestingly, Sandy Hook Promise — an operation that claims they’re devoted to ending faculty shootings — hasn’t but commented in regards to the nationwide push to take away armed faculty useful resource officers from most of the nation’s faculties because the Black Lives Matter riots and protests started (see here, here, here, and here.)
The very individuals who might greatest defend kids and academics in faculties, if and when the worst occurs, are being removed in communities throughout the nation. You’d count on that may concern SHP sufficient for them to handle the scenario, however they’ve remained silent on the subject thus far.
Maybe that would be the topic of Sandy Hook Promise’s subsequent public service announcement.